Job Description
Value Proposition Marketing Insights Manager analyzes customer data, market trends, and competitive intelligence to develop compelling value propositions, enabling strategic positioning, revenue growth, and customer-centric marketing decisions.
Key Responsibilities
- Analyze market trends and customer behavior insights
- Develop compelling value propositions for products
- Collaborate with product and sales teams
- Conduct competitive intelligence and positioning analysis
- Translate insights into actionable marketing strategies
- Monitor campaign performance and optimization opportunities
- Support go-to-market strategy development initiatives
- Present insights to leadership stakeholders regularly.
Skill & Experience
- Strong analytical and strategic thinking abilities
- Experience in marketing insights and research
- Excellent communication and presentation skills
- Knowledge of competitive intelligence frameworks
- Proficiency with analytics and visualization tools
- Ability to collaborate across cross-functional teams.
Note: Salary depends on experience and skills and is paid in local currency.